October 22, 2026

Crunch Fitness Franchise Group Selects Commons At Willowbrook For Seventh Location In Greater Houston Area

BALTIMORE, MD (October 22, 2026) – Fitness Ventures, LLC, a Crunch Fitness franchise operator with more than 125 clubs across 30 states, has selected Commons at Willowbrook as the location for the group’s seventh site in the greater Houston metropolitan area. The Florida-based group signed a lease with Continental Realty Corporation (CRC) for 50,616 square feet of space at the 442,000 square foot open-air regional power center located at 7502-7540 W. FM 1960 and expects to open in spring 2027. Cherene Keenan, Senior Leasing Manager, Anchor Specialist for CRC, represented the landlord and Kyle Cowan, Jed Mannon and Banner Scarborough of NAI Wheelhouse represented the tenant in this transaction.

“We are excited to welcome Crunch Fitness to Commons at Willowbrook, bringing a high-quality, accessible fitness option to the surrounding community while revitalizing a prominent anchor space,” said Kristina O’Keefe, Senior Vice President of Retail Operations at Continental Realty Corporation. “Crunch Fitness will complement the center’s existing mix of retailers, restaurants and services, bringing consistent traffic throughout the week and creating additional opportunities for customers to shop and dine. This addition reflects our continued focus on bringing relevant, complementary uses to our centers that meet the needs of the community and contribute to the long-term success of the property.”

The facility, which represents Fitness Ventures’ 19th club in Texas, reflects the innovative Crunch Fitness 3.0 design, combining modern aesthetics with enhanced functionality to deliver an upgraded fitness experience. The club’s state-of-the-art layout fuses fitness with entertainment to make serious exercise more fun, featuring an expanded strength floor with Olympic lifting platforms, a multi-zone HIITZone turf for functional training, and modernized boutique group fitness studios. Members will have access to an expanded Relax & Recover® wellness studio featuring premium longevity modalities such as infrared saunas, red light therapy and specialized deep-stretching areas.

Fitness Ventures is considered to be the largest fitness franchise operator in the country. The operator indicates that pre-sale memberships, are currently available.

Willowbrook is a community that is ready for a low-cost, high value option for fitness, and Crunch Fitness is designed to be that option,” stated Brian Hibbard, Founder and Chief Executive Officer of Fitness Ventures. “The presence of five major anchor tenants, combined with the exceptionally robust traffic counts, were significant draws. We intend to offer a highly-motivational environment that addresses the fitness requirements of everyone, ranging from seasoned athletes to people entering a gym for the first time.”

Delivered in 1985 and situated opposite Willowbrook Mall, Commons at Willowbrook is anchored by Academy Sports, HomeGoods, Marshalls, Ross Dress for Less, and Total Wine & More. The center, which was acquired by CRC late last year, features national and local retailers, professional services, and quick-serve dining options such as Chipotle, Starbucks McAlister’s Deli, Panda Express. The asset attracts 4.3 million customers visits each year from a 15-mile radius. Within five miles, nearly 110,000 households have an average income close to $110,000, contributing to a total spending power of almost $12 billion.

More than 150,000 vehicles pass the site daily via Hwy 249, and an additional 70,000 drive by the center via FM 1960 each day.

Founded in 1960, Continental Realty Corporation is a vertically integrated, privately held commercial real estate investment and management company specializing in the acquisition and operation of retail and multifamily properties. CRC owns and manages a diversified national portfolio of more than 10 million square feet of retail space and more than 10,000 apartment homes across 16 states, with a total value of more than $5 billion. Guided by a commitment to excellence and long-term value creation, CRC combines market insight, disciplined investment strategies, and a people-first approach to deliver exceptional results for investors, residents, and communities.

For additional information, visit www.crcrealty.com.